For my magazine the main audience will boys/men of 16 years to 30. Within these ages the main people will come from demographic group E to C1 but having said that a wide range of middle class people will be interested in the magazine. I have chosen to say that these groups will contain most of the target audience as many students are interested in Hip-Hop and stereotypically Hip-Hop is a music that is listened to by 'lower class' people but many 'middle class' people are interested in it as well. The geographical location of my target audience is North London as most of the artists are from North London and it is a regional publication.
My target audience will be people who are intereseted in 'Underground Hip-Hop' not mainstream Hip-Hop as that is what my magazine features. In my opinion, as I am part of this target audience, it will be targeted at people who aren't really interested in school and who's aspirations may not be based solely on if they do well at school but perhaps people who are interested in art or sports. On top of that the audience will mainly include people who are interested in going against the government as Hip-Hop lyrics include how the government is corrupt and money chasers willing to do anything to gain money and how they don't help the poor. On top of that my target audience will be people who are intersted in graffiti culture which links in to the Hip-Hop culture. This is clear through the use of the graffiti fonts I have used on my front cover, contents page and main article. The people my magazine is aimed at will not neccesarily be soley interested in Hip-Hop music, they will most likely like Dubstep as they are both genres that the U.K. youth that I am appealing to are interested in. On top of that they may enjoy Drum and Bass and Reggae.
The aims I have for my magazine, the uses and gratifications, is to survey about new artists and their albums and it also allows people to form a personal identity with the magazine as all the artists featured in the magazine are from around the area they are from and it lets the person think they will be able to become a Hip Hop artist. Also the interview feautred in my magazine let's the audience feel that there are many people with the same problems and aspirations as them.
Friday, 11 December 2009
Who would be the audience for you music magazine?
Posted by Alex Perez-Davies at 04:33
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